A Lost Customer is a Tragedy
Without customers you wouldn’t exist, and yet ready-made CRM systems are only designed to be used by the broadest range of businesses possible. They don’t suit your business. Over half of all CRM users say customisation is their biggest challenge, with generic systems ironically resulting in the loss of their most valuable asset: Clients.
Companies using off-the-shelf CRMs require a third of their front-line team to spend more than an hour each day on data entry. Many team leaders need to manually enter customer information via dozens of mandatory fields. Talk about mind-numbing! Triple-handling of data equates to staff feeling ignored, lost time, and higher running costs. The result is slow growth and sales, slowly draining away any vitality your business once had.
CRM customisation is often seen as being impossible or is thrown in the ‘too hard basket’. If your CRM isn’t customised to suit your business’s unique processes, it’s basically game over. Our 360º workflows ensure your team chooses the right CRM, engaging employees on all levels through simple reporting, and guaranteeing customers receive the best customer journey and sales experience.